[WATCH]: Over 20,000 Attend Day 1 as Enugu 042 NaijaBrandChick Trade Fair Enters Final Day with Discounts, Giveaways, and Global Showcases

The second edition of the Enugu 042 NaijaBrandChick Trade Fair has continued to attract impressive numbers, with organizers confirming that over 20,000 people attended the opening day on Saturday, August 30, at the International Conference Centre, Enugu.

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The event, which has drawn vendors from across Nigeria and the diaspora, showcased more than 100 businesses cutting across fashion, food, technology, and beauty. The atmosphere was described by participants as “electric,” as sales surged, entertainment lit up the venue, and vital business connections were forged.

Day 2 of the fair, which holds today, Sunday, August 31, marks the grand finale and is expected to surpass the opening day both in attendance and activity. Among the highlights are massive discounts on products, Peter Naira giveaways, cultural showcases, and the participation of both local and global brands. The fair also provides a rich platform for networking among entrepreneurs, innovators, and consumers, further cementing Enugu’s reputation as a rising hub of commerce and creativity.

According to the organizers, the NaijaBrandChick Trade Fair is designed to be more than just a marketplace. They describe it as a space for building meaningful connections, celebrating cultural identity, and showcasing the resilience and innovation of Nigerian entrepreneurs. In their words, the initiative is helping to position Enugu “firmly on the global map as a city ready for business.”

For those who missed the excitement of the first day, today offers a final opportunity to be part of what has already been described as a landmark event in Enugu’s business calendar.

With its theme, “#EnuguMeansBusiness”, the 042 NaijaBrandChick Trade Fair is reinforcing the state’s growing role in advancing small and medium-scale enterprises, driving the digital economy, and boosting global market visibility for local businesses.

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